Speakers | SYNYGY Sales Performance Conference

Arturo Bentin
Managing Consultant, Synygy
Arturo Bentin has been designing and managing sales compensation plans for Synygy clients in the life science, manufacturing, and distribution industries for a decade, including Pfizer, GlaxoSmithKline, Frito-Lay, and Henry Schein. Mr. Bentin received his BA in Computer Science, MSc. in Information Systems, and MBA from Duquesne University.

Jim Dickie
Managing Partner, CSO Insights
Jim Dickie is a Managing Partner with CSO Insights, a research firm that specializes in benchmarking how companies are leveraging people, process, and technology to optimize the way they market to, sell to, and service customers. He has over 29 years of sales and marketing management experience. Jim began his career with IBM and Sterling Software and then went on to launch two successful software companies.

Mr. Dickie is also a contributing editor for CRM Magazine, CRM Guru, SoftwareMag.com, and Harvard Business Review; he is also the author of The Chief Sales Officers Guide to CRM, Insights into High Tech Sales and Marketing, and the co-author of The Sales & Marketing Excellence Challenge and The Information Technology Challenge. He is a board member for Baylor University's Center for Professional Selling, a guest host on World Business Review, a Trustee for The Morris Animal Foundation, and an often-requested keynote speaker at sales effectiveness, sales management, CRM and E-Business conferences.

Christopher Donald
Director-Analytical Products, Health Market Science
Christopher Donald is the Director of Analytical Products for Health Market Science. Mr. Donald was the director of product development at Optio Research, where he was responsible for the content and delivery of analytical solutions to Optio’s clients. Previously, he worked for over 10 years for Merck & Co., in both the US operation and global market research. His responsibilities included market research for the global CNS franchise, as well as forecasting, simulation modeling, and decision research for most of the products in the Merck franchise. Mr. Donald holds an M.A. in Soviet and East European Studies from the University of Kansas, and an A.B. in History and Russian Studies from Cornell.

Suzi Fredericks
Senior Consultant, Synygy
Suzi Fredericks has been implementing and managing compensation plans for Synygy clients for six years. Her focus is on optimizing field and management reporting to drive performance and decision making for clients in the insurance, life science, telecom, and financial services industries. Ms. Fredericks received her BA in Computer Science and BS in Business Management from Washington and Lee University.

Clinton Gott
Principal, Better Sales Comp Consultants
Clinton Gott has over 12 years of sales compensation and strategy consulting experience. He is one of the founding Principals at Better Sales Comp Consultants and has prior consulting experience at Sibson Consulting, Watson Wyatt, Briggs & Sands Consulting, and Accenture. Mr. Gott has worked in industries such as hardware, software, semiconductor, telecom, services, medical devices, and consumer products. He has a special focus and interest in helping developing businesses and compensation programs evolve toward greater sophistication and maturity. Mr. Gott is a frequent author and speaker – Workspan Magazine, Synygy Magazine, Contact Center Magazine – and earned an MBA with Distinction from the Anderson School at UCLA.

Mattias Jansson
Managing Consultant, Synygy
Mattias Jansson has more than twelve years experience helping Synygy clients in healthcare, technology, manufacturing, and pharmaceuticals successfully implement and manage their sales performance management processes, including GE Healthcare, Carl Zeiss, Xilinx, and Johnson & Johnson. Mr. Jansson holds M.Eng. and B.Sc. degrees in Electrical Engineering and Computer Science from Massachusetts Institute of Technology.

Tim Kringel
Principal, Health Market Science
Tim Kringel is the Principal responsible for business development and delivery of Sales Force Effectiveness Services within the Advanced Analytics organization of Health Market Science. Mr. Kringel has over 10 years of experience providing leading edge analytical solutions primarily in the HealthCare and Financial Services industries. His primary expertise is Sales Force Effectiveness and Incentive Compensation. Prior to joining HMS, Mr. Kringel worked with marketRx and Synygy. He received his Bachelor of Science Double Major: Mathematics and Physical Science from Muhlenberg College, Allentown, PA.

Peter Lamb
Managing Consultant, Synygy
Pete Lamb has been working with Synygy clients for 10 years with a focus on the broader healthcare industry, as well as financial services to automate and optimize their complex sales incentive systems within their overall sales operations framework. His clients include GlaxoSmithKline, CIGNA, Sepracor, and Lincoln Financial Group. Prior to Synygy, Mr. Lamb worked as a project manager both internationally and in the U.S. Mr. Lamb has bachelor and masters degrees in engineering from the University of Sydney and University of Texas at Austin respectively.

Nilesh Murthy
Managing Consultant, Synygy
Nilesh Murphy has ten years experience designing, implementing, and managing incentive plans for Synygy clients in telecommunications, business services, pharmaceutical, and healthcare technology, including U.S. Cellular, Dow Jones, Wyeth, and McKesson. Mr. Murthy holds a BSc. in Electrical Engineering and Economics from Duke University.

Holger Nickisch
Managing Consultant, Synygy
Holger Nickisch, with a decade of experience designing and managing incentive plans for Synygy clients, has been responsible for the design, rollout, and ongoing management of incentive plans for companies in telecommunications, business services, medical devices, manufacturing, insurance and pharmaceutical, including Daiichi Sankyo, Dow Jones, Eaton, General Electric, Blue Cross and Blue Shield, and Eli Lilly. Mr. Nickisch holds a Bachelor of Science in Chemical Engineering from the Engineering School at the University of Pennsylvania as well as a Bachelor of Science in Economics from the Wharton School at the University of Pennsylvania.

Tim O’Neill
Vice President Sales, Maritz, Inc.
Tim O’Neill joined Maritz as a Travel Director in 1976. He has served Maritz clients in a variety of roles including creative, marketing and sales. In his current role, Mr. O’Neill's priority is advocacy of the client regarding solution development and implementation in incentive, direct rewards and other marketing programs. Mr. O’Neill is a designated liaison to our new accounts, supporting clients such as Hilton, Farmers Insurance, Harrah's, CitiGroup and H&R Block.

Mr. O’Neill is active in the community. He is on the board of the African-American Business Council and the Metropolitan Golf Advisory Board. He graduated from the University of Missouri, School of Journalism.

Michelle Pokorny
Solution Leader of Sales Incentives, Maritz, Inc.
Michelle Pokorny has over 10 years with Maritz, where her experience has included client program management, product and technology development, employee engagement and incentives solution management. In her current role, Ms. Pokorny ensures Maritz has the right tools to successfully integrate non-cash sales incentives into a client’s total reward strategy. Combined with her previous experience in sales and marketing for the St. Louis Post-Dispatch newspaper and a variety of sales and marketing roles for what is now Verizon Wireless, Ms. Pokorny’s unique blend of experience helps Maritz translate client needs into product solutions across an extensive range of industries and applications.

Her role further includes a focus on market and business trends, industry intelligence and association participation. Ms. Pokorny is IMA certified in incentive design and is an RPI Certified Recognition Professional. She is also active in the Maritz Institute, which is dedicated to studying and applying the science of human behavior on business practices and successful programs. In summary, Ms. Pokorny is dedicated and energized by helping clients effectively understand, enable and motivate their people resources to maximize performance results.

Donya Rose
Managing Principal, The Cygnal Group
Donya Rose has over twenty-five years experience in leading the design and implementation of systems and processes to ensure alignment of sales results with top business priorities. She has led projects in sales target setting, measurement and forecasting, technology enabled selling, and sales incentive compensation plan design. Today Ms. Rose focuses exclusively on sales compensation plan design, and has designed hundreds of sales compensation plans since that became her focus in 1999.

Ms. Rose’s recent larger clients for whom she has led sales compensation design efforts include Red Hat Software, Comcast Business Services, Valassis, and Allscripts-Misys. In addition, she regularly assists smaller companies and startups with sales compensation plan design as they launch their sales teams and move through the early stages of growing their top line.

Prior to founding The Cygnal Group, Ms. Rose was a consultant in Towers Perrin’s Sales Effectiveness Practice. She holds a Bachelor of Science in Mathematics from Davidson College, and a Master of Science in Operations Research and Systems Analysis from the University of North Carolina at Chapel Hill.

Erich Sachse
Managing Consultant-SPM Consulting Practice, Synygy
Erich Sachse has helped over 25 client organizations across multiple industries with making improvements to their sales performance management processes during his ten years at Synygy. His projects have included incentive plan design and modeling, customer segmentation and targeting, sales force sizing, territory alignments, and quota setting. Mr. Sachse holds a BA in Government from Cornell University.

Rick Walsh
Program Manager, McKesson